Monday, July 25, 2011

Dream Catcher's July 25th presentation

Our presentation for Dream Catcher’s this week was a great one. I felt we really hit on some key points about the site that should be addressed in order to decrease the overall bounce rate and improve the overall user experience on the site. We also had some success in implementing our goal of tracking donations on the site. Some of the most notable issues with the Dream Catcher’s site are the usability ones as far as clutter, organization and landing pages.

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